Richualist: On a Mission to Serve (and Slay)

Every natural we know LOVES their coils and kinks, but dreads washday. Why? It takes forever, it’s complicated, it’s messy, our results are inconsistent and unpredictable … the list goes on. We believe that basic hair maintenance should be simple … so we simplified it with the Mint.

We believe that you should be able to feel beautiful and take pride in your appearance Every. Single. Day. We believe that you should be able to perform basic hygiene - like cleansing you hair and scalp - without having to budget in an extra 3-5 hours in your day. We believe that the pain points washday presents are easily solvable with technology that is built with you in mind.

We have spent thousands of man hours developing, testing, and refining this technology to upgrade your washday and give you one less thing to worry about in your busy, dynamic life. The Mint by Richualist anticipates every pain point related to your washday - from time to ease to convenience - and solves it with culturally informed technology that’s focused on you. 

Why Richualist? Because we’re giving you the rich, sumptuous, relaxing washday you deserve. See how HERE.